New York Times Article
Recycling Answer Sought for Computer Junk
By STEVE LOHR
Special to the New York Times
BELLEVILLE, N.J.-Eric Buechel tours his domain at a brisk pace, assessing his inventory with the pragmatic humor of an undertaker. In his warehouses sit rows of hulking computers, each weighing tons. They once whirred and flashed, but now they rest cold, unplugged, discarded.
"This is where mainframes come to die," Mr. Buechel declared, smiling and patting one of the big metal boxes with mercenary affection.
Mr. Buechel's company, Advanced Recovery Inc., is one of
several offering entrepreneurial response to a looming
environmental problem: millions of obsolete computers.
Byproduct of Efficiency
This unwelcome byproduct of the computer age, oddly, is the result of technology’s virtuous spiral-ever-lower prices for increasingly powerful machines. Consequently, American
businesses and individuals are discarding their old mainframes, personal computers and work stations at a rate of
more than 10 million a year.
Recognizing the problem, the computer industry and the Federal
Government have begun collaborating to cope with this high-tech
headache. A joint industry government study last month concluded that developing a "green work station"-one easier to upgrade or recycle than discard-is now "both a business and technological issue, not simply a mission for the environmentalist movement."
If the pace of discarding continues, some 150 million computer
carcasses will reside in the nation's landfills by the year 2005, according to a Carnegie-Mellon University study. The disposal
costs alone for the machines could be $1billion, ignoring the
landfill space required-an acre of land dug to a depth of three
and a half miles, room to stack about 15 Empire State Buildings end to end.
"The numbers are huge and it could be an enormous
environmental problem," said Mark Greenwood, director of the
Environmental Protection Agency's Office of Pollution Prevention. "But we also believe that companies can make choices in the design and manufacture of computers that reduce the environmental impact, and open up great new areas for recycling."
Which is precisely the opportunity Mr. Buechel sees for Advanced Recovery, a twoyearold company that has become one of the nation's largest computerrecyclers. Business is booming.
Situated 10 miles west of Manhattan, the nine person company
is handling 400,000 pounds of computers and other electronic
gear a month four times the volume of a year ago. Mr. Buechel,
the 34 year old president expects revenues to jump to $3 million
this year, and he is looking for more space.
Outside the warehouse, there are piles of personal computers
of every make and model, some clearly outdated but others just
a few years old. ""A Hot machine one year is tossed out the next,"
Mr. Buechel said.
At Advanced Recovery, the castoff computers are pulled apart
and mined for metals from aluminum to gold. The semiconductor
chips are plucked out and sold to parts wholesalers and computer maintenance shops. But what can’t be resold is trucked away-and dumped in a nearby landfill.
The computer industry, now hoping to largely eliminate the
landfill from the machines' life cycle, is proving a willing conscript
to the green movement. Many of the industry's leaders grew up in
the 1960's and 70's, reading the Whole Earth Catalogue and
schooled in the tenets of environmentalism.
It is also an industry accustomed to change and attuned to
international standards-and aware that Europe led by Germany,
is taking some pioneering steps in recycling computers.
The United States Government views the computer industry
effort as a model of its new "Design for Environment" program in
which business and government collaborate early to prevent
pollution rather than having the E.P.A. be the cop that tries to
catch corporate polluters after they have damaged the
environment. This collaborative approach, along with
stressing the competitive and marketing advantages of green
products is to be a hallmark of the Clinton Administration.
"And the computer industry is a very good partner," said Mr.
Greenwood of the E.P.A.
Saving Electricity, Too
The industry's collaborative approach seems to have been a
success on another environmental front: energy conservation.
For more than a year, computer companies and the E.P.A. have
worked to cut electricity consumption of desktop personal
computers by half, by putting them in the electronic equivalent of
hibernation when they are turned on but not being used.
Prototypes, which deploy energy-saving chips and circuitry,
were demonstrated last fall. The E.P.A. will begin issuing
"Energy Star" logos for approved machines in June, and the
machines are expected to be widely available by next year.
Dozens of companies have signed up, including l.B.M.,
Apple,Compaq, Dell and Zenith Data Systems.
The E.P.A. estimates that converting the computer population to
the Energy Star standards will result in an energy saving of 26
billion kilowatts annually by the year 2000. That amounts to the
yearly electricity consumption of Vermont, New Hampshire and
Maine combined, said Brian Johnson, director of the Energy
Star program. Viewed in terms of curbing pollution by
reducing the volume of fuel burned, it is the equivalent of taking
five million cars off the road.
But the mounting pile of obsolete computers remains the more
difficult environmental challenge. An ambitious study of the
problem completed last month by the Government and an
industry consortium, " Environmental Consciousness:A
Strategic Competitiveness Issue for the Electronics and
Computer Industry,"sought to lay out the issues and serve as a
guide for efforts by the computer companies, chip makers and
others.
Design, Not Disposal
“The key is designing for the environment instead of trying to
cope with environmental problems at the end of the pipeline-disposal," said Greg Pitts, the environmental project manager for the Microelectronics and Computer Technology
Corporation, an industry consortium, which coordinated the study.
In pursuit of a green computer,, companies are beginning to
work on different manufacturing processes, the use of recyclable
materials, minimizing the amount of materials used and design
changes so that computers can be easily taken apart for
recycling.
In Research Triangle Park, N.C., J. Ray Kirby heads the
International Business Machines Corporation's Engineering
Center for Environmentally Conscious Products. For a year Mr.
Krises’ team has worked on recycling the plastics used in l.B.M.
personal computers. Plastics in old machines are coded
bypolymer type and, starting this summer, Mr. Kirby plans to
begin making housings and parts with a blend of recycled plastic
and fresh resin.
"The goal we're working toward is to keep all l.B.M. products out of landfills," Mr. Kirby said.
‘It's Cost Avoidance'
Recycled plastic is cheaper than virgin resin, as long as
collection, sorting and rendering of the old plastic can be done
economically, Mr. Kirby notes. Another incentive for recycling, he says, is the prospect that companies are increasingly going to
be held responsible for their old machines.
"It's cost avoidance," he said. "Either you do something with it, or
you're going to have to pay to take it away."
Starting next year, computer companies in Germany will be
forced to reclaim their old machines when consumers no longer
want them. The rule is partof the German "take back" law that
applies this year to packaging of all types of products and next
year will cover all electronics products,from hair dryers to
mainframe computers.
There are several dozen computer-recycling companies in
Germany, but it remains unclear whether there will be an efficient
market for the machine dismantling, metals marketing and parts
reselling that will result from the new law, according to German
computer executives. If not, they say,the effect will be to
increase costs to producers, who will then have to pass them
along to consumers through higher prices.
"The German system relies on compulsion, while the U.S. is
trying to let market forces and innovation do it," said Joachim
Tabler, a Munich-based environmental specialist for the Apple
Computer Corporation.